PNI - About us

Who we are? 

Importer, Distributor

PNI-UK LTD is a major producer on a market with a high level of competitiveness. The company offers a wide range of products and services, develops and implements tailored solutions and provides customers with specialized assistance. Our company has a broad portfolio of services in CB radio communication, surveillance and automotive electronics including: technical consultancy, assembly, installation and maintenance, warranty and post-warranty services.


Our offer

Range of products

To the increasing demands of the modern consumer, our product range is constantly diversified with quality, multi-functional, sustainable, efficient and eco- compatible products, accessible in terms of costs. The offer of our products under PNI, SilverCloud, Albrecht, TTi brands, includes CB and PMR radio stations, surveillance and alarm systems, as well as automotive electronics. Our company, although medium sized, is able to adapt quickly to business and market requirements and can provide complete solutions for both private customers and for major distributors in Romania, Bulgaria and Hungary.



Strategies and Evolution

PNI-UK LTD, today with a portfolio of over 1,000 products, enters in 2004 the distribution market with CB radio stations, being even one of the main promoters of CB phenomenon in Romania. In 2006, it becomes the sole authorized importer of Midland products in Romania. In parallel with the development and enhancement of the products range, the company branding took place, in 2009 the PNI brand was adopted and implemented on the product range of CB radio stations and antennas. Six years later, a new name arises - SilverCloud, thus expanding our product line. In recent years, our company has invested in the importation of products from CB and PMR radio stations to security systems, automotive electronics and lighting with the latest LED technology.

By a currently studied and reviewed investment, we aim to expanding our product line, to increasing the turnover and profitability. The strategy addressed in recent years worked, thus reaching in 2018 a turnover of 36,318,152 lei. Our company has invested in recent years in imports, upgrades, staff development and, last but not least, in online trading. 100% of products manufactured or imported by us can be purchased on or (for distributors) where you have easy access to technical information, stock and promotions.

The annual growth of our company was reflected in a series of awards. We mention only:

Our ambition is to become a reference importer on the European market, recognized for the quality of its customer service and for the sustainability of the relations established with its partners.



Service and Technical Support

PNI-UK LTD focuses its business in three areas: import, trade, services. Our service department provides, through its young, dynamic and flexible engineers, quick installation, assembly, diagnostics, repair and maintenance services for all the products we trade. We execute diagnostics in less than 48 hours and quick repair for any type of CB radio station. Any product repaired by our service has 90 days warranty on repairs. Our customers can receive information about the progress of their service application.

Thus, we developed a complex system that sends to the customer notifications about the status of the product being in service (arrival, reception by a service engineer, repair status, shipment). We focus on the quality of the provided services and the satisfaction of our customers┬┤ needs and requirements. Behind the quality of our services there is a whole team with many skills and specializations from engineers to economists and programmers.


Our success is due to the effective combination of skills, personnel knowledgeable of products, comprehensive product portfolio, some of them distributed exclusively, to our experience and ability to adapt to market needs.


Contact and general information


Registered office: 58 New Bedford Road, Luton, LU1 1SH, United Kingdom

Working hours: Monday - Friday: 8:00 - 16:00

Mobile phone: +4407512085421
Email: [email protected]

VAT: GB384111709


IBAN: GB85 TRWI 2314 7070 7034 26